Unlocking the Potential: GenAI in Healthcare Marketing - Botco.ai

Unlocking the Potential: GenAI in Healthcare Marketing

Host: Rebecca Clyde - Botco.ai CEO | Panelist: Chris Pace, Chief Digital Marketing Officer - Banner Health

July 18, 2023 | 57m


In today’s rapidly evolving healthcare landscape, the role of GenAI technologies in healthcare marketing has become more popular. Join us for an insightful webinar featuring Chris Pace, Chief Marketing Officer at Banner Health, and Rebecca Clyde, CEO of Botco.ai, as we delve into the realm of GenAI in healthcare marketing. Together, they will explore its immense potential to empower marketers and revolutionize patient engagement. They will guide us through the transformative capabilities of AI, revealing how it enables healthcare marketers to deliver personalized and impactful campaigns, improve patient engagement, and enhance overall marketing strategies in the dynamic healthcare industry.

In this webinar, we will cover the following topics:

  1. Personalized Campaigns
  2. Predictive Analytics for Campaign Optimization
  3. Data-Driven Insights for Targeted Marketing
  4. GenAI-powered Chatbots
  5. Future Trends and Opportunities

About Botco.ai

Botco.ai is the Enterprise AI Agent Platform purpose-built for organizations that need to engage customers through intelligent, reliable, and secure AI conversations. The platform enables enterprises to seamlessly create, securely deploy, and easily manage autonomous AI agents using a no-code development environment (IDE) and retrieval-augmented generation (RAG) technology. Trusted by leading healthcare, behavioral health, and pharmaceutical organizations, Botco.ai empowers businesses to convert conversations into revenue, reduce operational costs, and improve customer satisfaction. Recognized as “Most Outstanding Startup” by the Arizona Innovation Challenge and winner of the TiE50 and ACA Best SaaS Platform awards, Botco.ai is redefining how enterprises engage with their audiences through agentic AI.To learn more, visit www.botco.ai.